I recently had an email exchange with James Burns, retired state judge and former University of Hawaii athletics booster club (Koa Anuenue) president. Here are some of his thoughts on the current state of UH sports, specifically its financial status:
Is pay per view revenue enough to make up for the lost Koa Anuenue ticket and parking money and the lack of live spectators?
All decisions follow the answer to one question. How good will the team be
for the predictable future? Top 20? Top 50? Top 100?
The better the team, the more the folks will be motivated to attend.
Pay per view revenue is one consideration. Koa Anuenue money and live
spectators are at least as important. If you constantly have a below
average team and live TV, expect your Koa Anuenue money to decrease and
having an embarrassing number of live spectators.
In my view, filling the stands and Koa Anuenue making big money from tickets and parking is the priority.
There is no doubt the fans have been spoiled by live TV. If live TV is not
available, they won’t change overnight.
If you have a competitive team and no live TV, many folks will return and
new folks will join in.
Those who discontinued their Koa Anuenue tickets will suffer the
consequences of their choice. Consider allowing them some priority when
they seek to purchase available Koa Anuenue tickets and parking.
Currently, if you want to watch the game at the Stadium, there is no need to
have any kind of season ticket. Buying a regular seat ticket for each game
is cheaper. Then you can go sit in one of the empty Koa Anuenue seats.